ABC News Blog

Case Study: ABC News Timeline Blog Why Now? ABC News' website was missing a key functionality that most of its competitors already had: a live blog. Like most live blogs, this blog post can be integrated into news websites, providing real-time coverage of an event. With 2020 marked by the COVID-19 pandemic, considered the worst in 100 years, and the most critical election of our lifetime, the ABC News team recognized that developing a live blog would be crucial for online users. The Goal The primary goal of this project was to create the ABC News Live Blog prior to the election. This meant not only shipping it out on time but also performing QA testing so everything ran smoothly on the night of the election. Everything we create for Disney should also be implemented in their created a live blog for ESPN covering upcoming events, such as the Super Bowl, NFL Draft, and Wimbledon, among othersDraft, Wimbledon, etc. My role This was a monumental project for ABC News, so the team included Product Managers, Engineers, a UX Director, a Product Director, a VP of Design & UX, a Senior Vice President of Product & Design, and two product designers (including me). 1. Worked with the other product designer and created the UX for desktop and mobile 2. Used Disney's design system "Prism" and the ABC News design system to make sure the UI elements were consistent and correct 3. Designed the live blog for desktop and mobile 4. Presented comps to Product Managers 5. Worked with engineers and performed QA tests 6. Created a live blog for ESPN Metrics On an average month, ABC News sees 50 million visitors on its website. With the election and featuring the live blog, ABC News had over 100 million visits for November 2020, up 95%.